Since the birth of the official account, many ordinary people have made money by doing self-media. And individual brand awareness has been gradually strengthened, until now more than 30 million official accounts have been registered. Whether it is regional category email list self-media, personal self-media or corporate marketing accounts, many large and matrix larges have emerged. At first, an article that was originally created and moved easily has an category email list open rate of 50% easily. Even if there are only 20,000 to 30,000 fans, it is very likely that the reading volume.
But now it is more and more difficult to gain followers on the official account, and the open rate of the article once fell. 5% is the ideal category email list state, and a few thousandths is the norm. In addition, in recent years, with the rise of Xigua, Douyin, Kuaishou, and Station B, it is category email list possible to create a large number of tens of millions overnight, and the live broadcast transaction can also exceed 100 million, so the official account was once sung by many people. 1. Four types of people who bet on short videos This naturally attracts many people to start betting on short videos.
I simply classify them into the following four categories: 1. Short video aboriginal There are no short video aboriginals who have never registered an category email list official account, nor have they started content creation through an official account. With the emergence of short category email list video platforms such as Douyin and Kuaishou, they have been playing until now, and some people can be considered small successes. 2. Xiaobai from scratch The second category is both public account users and short video users, but they have never been deeply .